To run a business successfully, you need a clear grasp on your finances. While accounting software or an accountant can do much of the heavy

There are many costs associated with running a business. However, those costs don’t all fall into the same bucket. One type is overhead costs, which

Many people, before they buy a new product, read reviews. As a business, it’s crucial to stay up to date on what customers are saying

Payroll is complex. Tax laws are ever-changing. And paying your people is often last on your to-do list (but first on the list of things

For e-commerce businesses, staying in touch with customers is critical. In today’s world, this communication is likely to be entirely digital. That means having a

Effective advertising almost always includes a robust email marketing strategy, regardless of the type of business. Emails are somewhat inexpensive to produce yet reach a

Mapping out your sales territory is a key way to reveal your sales team’s full potential. Your reps’ ability to close more deals is closely

Businesses use SMS messaging, one of the oldest and most popular methods of texting, to communicate with customers and market their products and services. Short

Every business goes through a similar process and series of steps to make a sale. Understanding how the sales process works will help you maintain

Thank you for all the amazing contributions you have made to the business.com community. By sharing your personal experiences, advice, and original content, you have

Most people are familiar and comfortable with communicating with their friends and family through text messaging. Conversational SMS messages have also become a regular part

Success in sales begins with planning. This includes crafting a sales strategy, formulating a sales process, and writing a sales proposal. How a sales team

The practice of job rotation in the workplace is a popular way to allocate staffing where it is needed most. Additionally, this cycles employees through

Companies have plenty of platforms at their disposal to get their messages to the masses, but email marketing is still one of the most crucial.

Owning a small business takes courage. You take chances, you put yourself out there, and you risk failure pretty much every day. This is true,

Templates are a useful tool that many email marketing software providers usually include with their subscription plans. Templates allow you to quickly format an email

Email marketing is a crucial engine for any business. One of the easiest ways to engage with customers past, present, and future, emails have an

Effective email campaigns can have a real impact on companies of all types, but only if the communications make it to a subscriber’s inbox. There’s

As anyone who uses computers and smart devices knows, operating systems often need to be updated to fix bugs, improve security or implement new features.

Customer tracking is a tactic that allows business owners to know who their customers are, where they live, what their shopping habits are and so