Category: Finance

What Are Liabilities in Accounting?

To run a business successfully, you need a clear grasp on your finances. While accounting software or an accountant can do much of the heavy

Overhead Cost and How to Calculate It

There are many costs associated with running a business. However, those costs don’t all fall into the same bucket. One type is overhead costs, which

How to Ask Customers for Reviews

Many people, before they buy a new product, read reviews. As a business, it’s crucial to stay up to date on what customers are saying

What Is a Sales Territory Map?

Mapping out your sales territory is a key way to reveal your sales team’s full potential. Your reps’ ability to close more deals is closely

What Is Short Code Texting?

Businesses use SMS messaging, one of the oldest and most popular methods of texting, to communicate with customers and market their products and services. Short

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How to Create a Sales Cadence

Success in sales begins with planning. This includes crafting a sales strategy, formulating a sales process, and writing a sales proposal. How a sales team

The Benefits of Employee Job Rotation

The practice of job rotation in the workplace is a popular way to allocate staffing where it is needed most. Additionally, this cycles employees through

What Are Email Open Rates?

Owning a small business takes courage. You take chances, you put yourself out there, and you risk failure pretty much every day. This is true,

6 Best Email Marketing Templates

Templates are a useful tool that many email marketing software providers usually include with their subscription plans. Templates allow you to quickly format an email

8 Ways to Improve Email Deliverability

Effective email campaigns can have a real impact on companies of all types, but only if the communications make it to a subscriber’s inbox. There’s

What Is Patch Management?

As anyone who uses computers and smart devices knows, operating systems often need to be updated to fix bugs, improve security or implement new features.

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